Media

Fast-growing slimming aid appoints TheAgency to handle national marketing

September 12, 2012
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Fast-growing slimming aid appoints TheAgency to handle national marketing

TheAgency, the rapidly-expanding Bath-based integrated creative agency, has been appointed by natural weight loss aid Slimsticks to spearhead its advertising and marketing communications ahead of a national roll-out. Slimsticks, a natural product which helps weight loss by reducing the body’s appetite, appointed model and former Big Brother housemate Imogen Thomas, pictured, as its brand...

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Bath magazine publisher Future develops tablet-only weekly photography title

September 5, 2012
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Bath magazine publisher Future develops tablet-only weekly photography title

Bath-based magazine publisher Future is this month boosting its portfolio of digital and hard copy photography titles with the launch of the Tablet-only Photography Week. The international photography magazine will be available on the iPad and, according to Future, will be packed with rich, interactive content that shows readers how to improve their images...

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Don’t get creative, get logical. Brand expert’s message to Bath marketers

September 4, 2012
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Don’t get creative, get logical. Brand expert’s message to Bath marketers

Bath area marketing professionals can hear why brands need less creativity and more logic at top-level meeting staged by Bath & Bristol Marketing Network. Elise Craft, strategy consultant at top London agency Smith & Milton, will deliver an engaging and valuable session on brands for anyone involved in marketing who would like to improve...

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Media: Apprentice scheme to widen PR industry’s intake launched in West

August 20, 2012
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Media: Apprentice scheme to widen PR industry’s intake launched in West

PR agencies in the West are being invited to hire trainees through a new apprentice scheme that aims to widen the intake of young people to the profession. Traditionally those taking up a career in public relations have tended to be graduates. But a new initiative launched by the PRCA (Public Relations Consultants Association)...

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Media: TheAgency recruits planning director to spur further growth

August 15, 2012
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Media: TheAgency recruits planning director to spur further growth

TheAgency, the fast-growing Bath communications specialist, has appointed Matt Rees as planning director. Matt joins from the Bristol office of brand-building, event management, training and PR agency Bray Leino, where he was also planning director. TheAgency’s first quarter revenue figures showed exponential growth in excess of 300% and partner Amy Stobie said more was...

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Lights, camera, action . . . region’s first media make up academy gets ready to roll

August 8, 2012
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Lights, camera, action . . . region’s first media make up academy gets ready to roll

The South West’s first dedicated media make up school is to be launched in Bath next month by one of the industry’s top professionals. Melanie Crump, who was born and raised locally, chose the city to launch Bath Academy of Media MakeUp (BAMM) to offer training in the type of specialist skills and techniques...

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Tablets bring some relief to struggling Future as title sales for iPads soar

July 31, 2012
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FutureLogo_lge_rgb

Digital revenue has shot up by 30% at Future, the Bath-based magazine and digital publishers, as consumers increasingly used their iPads and other tablets to read its products. The group said today it sold more than 1.7m copies of its titles through Apple’s Newsstand since its launch last October. However, the third-quarter rise in...

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Shortlist announced for West’s top PR awards

July 27, 2012
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WESTOFENGLAND

The shortlist for the region’s top public relations awards has been revealed with some of the West’s top PR agencies competing for the 2012 West of England CIPR PRide Awards. The winners will be announced at a glittering ceremony and dinner on November 9 at the Grand Hotel, Bristol. CIPR chief executive Jane Wilson...

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Hat-trick of award nominations for Bath PR firm Geometry

July 25, 2012
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geometry

Award-winning Bath PR agency Geometry is in the running for more accolades after receiving a hat-trick of nominations for the region’s top communications awards. Geometry’s Axe the Pasty Tax campaign has been nominated for two awards in the Chartered Institute of Public Relations (CIPR) West of England PRide Awards, while a campaign for Bath...

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£2m investment increases print capacity at design firm

July 25, 2012
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£2m investment increases print capacity at design firm

Design company Superior Creative has invested £2m in a purpose-built design studio and in increasing its litho, digital and inkjet printing capacity – the latest move at the firm supported by Barclays. The bank has backed Melksham-based Superior since it was acquired in a management buy-out and re-launched in 2005. A team of finance...

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