Dribuild’s three-year deal with Bath Racecourse extend its sponsorship to new hospitality suites

March 8, 2016
By

Keynsham building contractor Dribuild has extended its sponsorship of Bath Racecourse with a three-year deal that makes the firm one of the venue’s principle partners.

Dribuild branding will appear in the new hospitality suites now nearing completion at the Lansdown course as well as continuing to be used on the parade ring, winner’s enclosure and finishing post.

And as part of the deal, Bath Racecourse will work with the sports academy department of Weston College in Weston-super-Mare – which is also sponsored by Dribuild – to offer work experience placements to students interested in exploring a career in the racing industry.

Dribuild – which offers a range of construction services to sectors such as retail, commercial, healthcare, education and rail – has been a sponsor at Bath Racecourse for the past two years. In its first year it sponsored the parade ring, adding the winning post and winner’s podium last year.

Dribuild managing director Matt Tyler said: “We are keen to continue, and indeed extend, our support of Bath Racecourse as it is an important local asset for the West Country.

“We have an excellent relationship with the team up at Lansdown and we use the facilities to host events and entertain guests. We also enjoy increased profile from having our brand on prominent display around the site.

“We sponsor the sports academy at Weston College and we take on apprentices who are studying for degrees in sports sciences. We give them time out to study and play sports, but we also provide a safety net of options for students when they graduate.

“We are looking forward to the opportunity of extending this approach to involve Bath Racecourse and believe the additional experience provided will support their studies.”

Bath Racecourse executive director Jo Hall added: “We are delighted that Dribuild has chosen to continue working with us and are pleased that the company derives so much benefit from its sponsorship and enjoys the relationship.

“We are keen to get involved with Weston College and to offer work experience to students who will gain a better understanding of how a major sporting venue operates.”

Last week the flat racing course, owned by the UK’s largest racecourse operator Arena Racing Company, unveiled new branding as it prepares to open its multi-million pound redevelopment.

The opening of the first phase of the upgrade, which includes a new grandstand and major refurbishment of its existing hospitality building, coincides with the season’s first race night on April 15. The new grandstand will open in July.

Pictured: Dribuild managing director Matt Tyler with Bath Racecourse executive director Jo Hall

 

 

 

Comments are closed.

ADVERTISE HERE

Reach tens of thousands of senior business people across the Bath area for just £75 a month. Email info@bath-business.net for more information.