Eh-oh! Award-winning agency helps update Teletubbies for digital age

November 6, 2015
By

Digital agency Complete Control, which specialises in children’s entertainment, has started working on one of the world’s most successful and prestigious kids’ shows – the Teletubbies.

The double BAFTA winning agency, based at Coston, is creating unique content across all the iconic show’s digital channels, including building the show’s global website, due to be launched early next year.

Complete Control has already produced TeletubME, a video sharing app allowing fans to turn them and their friends into dancing Teletubbies.

Complete Control founder Glynn Hayward said: “The challenge has been to re-illustrate and redesign what’s seen on TV for the digital space. It’s about building a range of digital products so children and parents can have fun and learn through the interactive content we’re making.

“As an agency, our background in creating fun interactive content for kids has seen us win two BAFTAs.

“This project is about building a bright and safe digital world which captures young children’s imagination and helps them grow by exploring and learning through the stories and adventures of the Teletubbies.

“We can now proudly say we’re THE digital agency for one of the most successful children’s show ever seen.”

Complete Control was set up Glynn Hayward in 1999 and now has a team of 18 designers, developers, animators, game-makers and project managers. Clients include the BBC, Nickelodeon, Penguin, and Cartoon Network.

The new Teletubbies programmes start on Monday. Tinky Winky, Dipsy, Laa-Laa, and Po have been updated to cater for today’s pre-schoolers with ‘Tubby technology’ such as touch-screen tummies and a new Tubby phone – changes that Complete Control have replicated in its work. The original Teletubbies programmes were first broadcast in 1997 and ran until 2001. In total 365 shows were made.

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