Full steam ahead for Thermae Bath Spa as it looks to widen appeal with new Wellness Centre

April 3, 2017
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Thermae Bath Spa has boosted its offering to guests with the opening of its innovative new Wellness Suite to guests, which replaces its steam room pods.

Owners YTL Hotels, part of the Malaysian YTL conglomerate that owns Wessex Water and the neighbouring Gainsborough Hotel, admitted last year that the pods were showing ‘wear and tear’.

The Thermae Bath Spa, which opened 10 years ago, is the UK’s spa using only natural thermal waters. It has played a key role in Bath’s success as a location for ‘wellness’ short breaks, which focus on the city’s spa facilities and associated natural treatments

The new suite includes two new Roman and Georgian-themed aromatic steam rooms, a contemporary infrared sauna, pictured, an invigorating ice chamber, a new ‘celestial relaxation room’ and chromotherapy showers.

Thermae Bath Spa chairman Colin Skellett said: “The Wellness Suite marks an exciting new chapter for us. Thermae Bath Spa has now been open for over 10 years and it was time to reinvest in the facilities.  

“The new suite really strengthens our offering. It has involved a significant investment – the largest that has been made in a decade, in fact. It is extremely important to YTL to invest in the quality of Thermae Bath Spa to keep the experience original, relevant, and interesting – and to entice guests back for more.

“If it weren’t for Bath’s natural thermal waters, we wouldn’t have this unique spa for local residents and visitors to enjoy today. So it was important to us to infuse our new Wellness Suite with the very essence of the city, to honour the local culture and history.

“As such, many areas of our new Wellness Suite subtly evoke elements of the city, such as the mosaic of Sulis Minerva in the Roman Steam Room. We acknowledge Bath and North East Somerset’s support for this project and it represents our shared ambition to enhance the city and its economy.”

Independent research last year showed that, on average, 62% of visitors stated that Thermae Bath Spa was their main reason for visiting Bath and 34% were repeat visitors. Some 91% said they are likely to re-visit Thermae.

 

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