Good Energy powers ahead of its rivals for third year running to top Which? ranking

October 25, 2023

Consumer magazine Which? has rated renewable electricity supplier Good Energy as the UK’s best eco power provider for the third consecutive year.

The pioneering Chippenham-headquartered company is ranked as the joint-highest scorer in the latest Which? annual league table, which compares the sustainability of the UK’s energy suppliers.

Good Energy’s endorsement by what is regarded as the UK’s most popular consumer association means it has stayed in the number one slot since the scheme was launched in 2021.  

It recognises Good Energy’s commitment to providing truly green electricity to its customers, sourced from a network of more than 2,000 independent generators across the UK. 

Which? gathered information on green claims from 17 energy companies, asking them about their practices in buying renewable electricity and green gas, among other things. 

Good Energy was one of only two companies – the other being London-based Octopus Energy – to achieve an overall score of 80%.

It also achieved maximum points for transparency and clarity, for buying and selling renewable power and for low carbon technology installations and selling green gas, as well as Time of Use (TOU) and smart export tariffs. 

Good Energy chief executive Nigel Pocklington, pictured, said: “Which? is rightly recognised as the UK’s consumer champion, so it’s a great achievement to be joint top of this table – especially as we’ve maintained our position for the third year in a row. 

“Customers want to know they’re purchasing their power from genuinely renewable sources, and avoiding companies which are suspected of greenwashing their environmental credentials. 

“Homes and businesses can be sure we’re providing 100% renewable electricity – sourced from solar farms, wind turbines, biogeneration and hydroelectric projects – and helping to power a cleaner and greener future.” 

Good Energy’s ambition is to support 1m homes and businesses cut carbon from their energy and transport used by 2025, supported by its expansion into the provision of heat pumps and solar panels and its investment in Bristol-based electric vehicle mapping service ZapMap.    

The group has made a number of acquisitions in recent years to broaden its offering away from just power generation and supply.


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