New Latin America director to strengthen Zenith Global’s team in region

March 8, 2019

Bath-based international food and drink industry consultancy Zenith Global has appointed Luciano Anavias its new regional director for Latin America.

Luciano, pictured, joined Zenith Global after 18 years in consulting work with US international market research group Canadean and then GlobalData, most recently as Americas research director – consumer. 

He previously worked in marketing for Argentina’s Peñaflor drinks business after gaining a degree in marketing from UCES, Buenos Aires.

Zenith Global chairman Richard Hall said: “Zenith Global already has many clients throughout Latin America. 

Luciano’s role will be to build our team and expand our capabilities.

“We are most fortunate to have found both an expert in regional market analysis and an accomplished adviser to leading companies.”

Zenith Global has more than 1,000 clients in 50-plus countries across the world. It employs 40 staff in the UK and a network of associates around the world.


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